Ready for a 

simple tool 

to guide your next steps?

Unlock focus, clarity and results with Four Core Questions framework.

 

CLARITY IN FOUR QUESTIONS.
EFFORTLESSLY PLAN AND PRIORITIZE WHAT TO DO NEXT

Ready to bring clarity and focus to your decision-making? Download the Four Core Questions PDF to prioritize your actions, assess impact, and start making progress today. This simple framework will guide you through key questions to help you break through challenges and get results faster.

Get Your Free Four Core Questions PDF

Ready for a 

simple tool 

to guide your next steps?

Unlock focus, clarity and results with Four Core Questions framework.

 

CLARITY IN FOUR QUESTIONS.
EFFORTLESSLY PLAN AND PRIORITIZE WHAT TO DO NEXT

Ready to bring clarity and focus to your decision-making? Download the Four Core Questions PDF to prioritize your actions, assess impact, and start making progress today. This simple framework will guide you through key questions to help you break through challenges and get results faster.

Get Your Free Four Core Questions PDF

If you're an Owner, Founder, or Leader feeling stuck or questioning why you aren't getting the results you need for your business, you're not alone.

Using this framework, I've helped hundreds of unique businesses identify immediate impact opportunities that move the needle and break through barriers they thought were insurmountable.

After building and selling multiple companies and working as a senior leader in Fortune 500s, I've battle-tested the Four Core Questions Framework in every situation imaginable - from chaos and crisis to operational excellence and rapid growth.

The truth is, I kept finding myself walking into companies, departments, teams, and projects where I had to quickly understand the situation, tap into team intelligence, and drive decisive action with a clear plan forward. This single framework has helped me turn around teams and companies, catapult revenue, launch products, fix dysfunctional teams, implement critical processes, and bring others into alignment with focus and clarity.

Great leaders have the right questions before they have the right answers. These four questions are efficient, effective, and laser-focused on gaining clarity, context, and driving impact.

I know generic advice and cookie-cutter solutions don't work. That's why I help owners like you get unstuck using battle-tested methods that fit your specific situation. Whether it's transforming overwhelmed teams into high performers, improving cashflow, or creating systems that scale - my clients often double or triple their impact in months, not years. They all learn, use, and integrate the Four Core Questions Framework to go to their next level.

The proof? Just ask these fellow business owners:

  • Joe, an electrical service provider who went from $5M to $9M revenue in 10 months
  • Ed, whose SaaS company broke through a sales plateau, growing from $200K to $350K monthly recurring revenue in 6 months
  • Monica, a wellness provider who transformed her team, hit record sales, cut churn, and took a worry-free 10-day European vacation
  • Rudolph, who accelerated his insurance group's growth by six months and built a successful sales team
  • Rachel, a grief consultant who went from feeling out of her depth to scaling confidently in 90 days
  • Sarah, whose design firm broke through 30 years of patterns to target larger clients 

If you're an Owner, Founder, or Leader feeling stuck or questioning why you aren't getting the results you need for your business, you're not alone.

Using this framework, I've helped hundreds of unique businesses identify immediate impact opportunities that move the needle and break through barriers they thought were insurmountable.

After building and selling multiple companies and working as a senior leader in Fortune 500s, I've battle-tested the Four Core Questions Framework in every situation imaginable - from chaos and crisis to operational excellence and rapid growth.

The truth is, I kept finding myself walking into companies, departments, teams, and projects where I had to quickly understand the situation, tap into team intelligence, and drive decisive action with a clear plan forward. This single framework has helped me turn around teams and companies, catapult revenue, launch products, fix dysfunctional teams, implement critical processes, and bring others into alignment with focus and clarity.

Great leaders have the right questions before they have the right answers. These four questions are efficient, effective, and laser-focused on gaining clarity, context, and driving impact.

I know generic advice and cookie-cutter solutions don't work. That's why I help owners like you get unstuck using battle-tested methods that fit your specific situation. Whether it's transforming overwhelmed teams into high performers, improving cashflow, or creating systems that scale - my clients often double or triple their impact in months, not years. They all learn, use, and integrate the Four Core Questions Framework to go to their next level.

The proof? Just ask these fellow business owners:

  • Joe, an electrical service provider who went from $5M to $9M revenue in 10 months
  • Ed, whose SaaS company broke through a sales plateau, growing from $200K to $350K monthly recurring revenue in 6 months
  • Monica, a wellness provider who transformed her team, hit record sales, cut churn, and took a worry-free 10-day European vacation
  • Rudolph, who accelerated his insurance group's growth by six months and built a successful sales team
  • Rachel, a grief consultant who went from feeling out of her depth to scaling confidently in 90 days
  • Sarah, whose design firm broke through 30 years of patterns to target larger clients 

Surface What's Holding Back. Scale Your Business Impact.

I'm certain if you take a deeper look at the Four Core Questions, you'll discover how to double your impact.

 

Download the Four Core Questions Framework Now

Surface What's Holding Back. Scale Your Business Impact.

I'm certain if you take a deeper look at the Four Core Questions, you'll discover how to double your impact.

 

Download the Four Core Questions Framework Now

What CEO's, Owners, and Leaders Are Saying

Our client's success speaks volumes.

We reduced churn by 30% and had our best sales month in nearly 4 years.

"After opening my third location I realized I can't do it all myself. Working with Justin over the last 90 days has transformed my role as a CEO by changing from overloaded by reactionary work to strategically solving the right problems and building my business and team to do impactful work".

"I can't tell you the one thing we did that worked because we have made so many smart changes each week over the last 12 weeks trusting the process and the impact sprints he teaches".

Monica McKitterick,
APRN, FNP-C, 
CEO of Impact Family Wellness

Beyond my own growth as a leader, I was able to start building my sales team six months sooner than I realized.

"My original goal was to learn from Justin's expertise to improve my business by working on it not just in it. All that is happening, including having a much better way to manage my focus and time. But the clarity and vision I now have around my business, how to better manage my team and apply Justin's concept called VIM has been transformational in how I think about success for myself and my business."

"In one of our working sessions, Justin helped me design and clarify a complete onboarding plan for a new salesperson, what I needed to do, what my team needed to do, and what critical tasks needed to be completed to do it successfully. This clarity allowed me to start hiring sales people this year instead of next year so I can grow revenue faster than I realized."

Rudolph Garrison Jr.,
Owner & Managing Partner of Cedar Oak Insurance

Between organizational and team changes, clarifying roles, and implementing a new CRM we've been making a massive impact.

"We just opened a third location and started focusing on ramping sales for that location. I've had many business coaches over the years, and Justin is the first to truly feel fully invested- like a partner in business success. When we made our Z Plan and figured out our North Star in the first couple weeks - everything changed on how I thought about the next 90 days of work - it was incredible. He is great at discovering my blind spots and helping me and my team take immediate action on issues and the right work to do for this next level of responsibility and growth."

"Our team has really come together and people are stepping up now that we have more clarity and focus on our North Star."

Juliann Gorman,
LMT and Owner of Sage Blossom Massage

I had deficiencies in sales and needed to grow in this area. In one session with Justin I gained new skills and new ways of thinking, enabling me to identify and execute valuable sales and income producing activities and clarify my message.

"This group has had a profound impact on my work and life in general. My messaging, website, networking and sales competence have all been greatly improved in a short period of time. For me, Justin's focus on what he calls Valued and Valuable has radically changed how I prioritize my activities by focusing on impact. I’m now quickly getting the right stuff done rather than working the same, ineffective way getting the same ineffective results."

"On a personal note, Justin simply gets it. He's generous with his insight, and it's readily apparent he is meant for this and loves doing it. My life is better for having found him."

Rick Handley,
Owner, Digital Self-Defense Alliance

Justin made such a difference in my business and my life. Everything is different now.

"I've been building my business for over a decade. As my business grew I felt like I wasn't growing with it. I often felt like an entrepreneurial idiot, worrying if I have what it takes to solve my problems and build the company I envisioned. I had tried other coaching type programs in the past in an attempt to overcome my perceived limitations, but they left me disappointed and scrambling to make up the cost. The Rapid Impact program not only gave me tangible tools and a repeatable process for solving problems and choosing the right next steps, but it restored my confidence. My dreams were not bigger than my ability, I was just missing some key skills and now that I have them, nothing can stop me.

Learning that the entire growth process of any business is identifying and overcoming problems was a huge insight. The problem purge process Justin taught me, and being able to apply it over and over again, has unlocked a new skill that is invaluable for all the new challenges I face as I grow into this next level of my business".

Rachel Tenpenny McGonigle, 
Holistic Grief Coach and Owner of The Grief Gal

I can finally see how to operationalize the shift I've been wanting for my business.

"I needed help seeing past my blind spots and knowing which levers to pull for my business. The workshop helped me and my team identify important challenges we were avoiding and create an action plan to address them. Their ability to synthesize my business and reflect it back to me made things click together in ways I didn’t realize I was missing before. Highly recommend this for anyone needing clarity and focus.".

"I've been building this business for more than 30 years and now I can see what this next stage should look like and where to put my energy. Justin helps me stay focused on the right work and not get bogged down."

Sarah Sears, 
Founder and Principal of S Design Inc.

My focus is on re-activating engagement in the workplace. This program helped me build my team and clarify my brand and message.

"I've been able to bring Groove Theory to many people over the years through keynote presentations and interactive trainings, but I needed help shifting to a business focused message for leaders who desire an engaged, unified and thriving workplace. Justin helped me get organized around my customer, my message, and even my book writing plans."

"Over the last 90 days, I hired an employee, brought in a marketing partner, completely rebuilt my website, and updated all my messaging to support my corporate leader target customer."

Bradley Rapier, 
Award winning choreographer, Founder of Groove Theory

90 days can make a massive difference in your business with the right insight and action

"We had what we thought was a very thorough planning process in place. It yielded results we loved, but we didn't realize that those results weren't truly pushing the business forward.After going through RocketLeap's process we had clarity around the primary challenges that were holding the business back, and the next steps to solving those problems."

"Walking away with the 30-60-90-Day Value Horizons gave us a clear and actionable plan to bring about substantial change in the bottom line for the business. 90 days can make a massive difference in your business with the right insight and action."

Chad Wright,
Founder and Coach, Forward Partners.

One of the highlights was seeing how our initial responses from the first meeting evolved into a comprehensive plan.

"Justin facilitated conversations that we likely wouldn't have had without his guidance, sparking meaningful discussions that pushed us to think critically about our processes and goals.."

"I left the experience feeling excited for future growth for our team and inspired by our collaboration and thoughtful dialogue!"

Emily Deal, 
Marketing, Forward Partners.

Invaluable for clarity and unity.

"I would recommend This to ANY size business in getting to that “next level”. 100% worth every bit of time, effort and money that we spent on it. We would do it again!

To any other business that is looking for clarity and unity, this is invaluable! What an incredible blessing they were to us in getting us “unstuck” and moving forward."

Sarah Hyde-Williams,
Co-Owner of Senior Living Advisors

What CEO's, Owners, and Leaders Are Saying

Our client's success speaks volumes.

We reduced churn by 30% and had our best sales month in nearly 4 years.

"After opening my third location I realized I can't do it all myself. Working with Justin over the last 90 days has transformed my role as a CEO by changing from overloaded by reactionary work to strategically solving the right problems and building my business and team to do impactful work".

"I can't tell you the one thing we did that worked because we have made so many smart changes each week over the last 12 weeks trusting the process and the impact sprints he teaches".

Monica McKitterick,
APRN, FNP-C, 
CEO of Impact Family Wellness

Beyond my own growth as a leader, I was able to start building my sales team six months sooner than I realized.

"My original goal was to learn from Justin's expertise to improve my business by working on it not just in it. All that is happening, including having a much better way to manage my focus and time. But the clarity and vision I now have around my business, how to better manage my team and apply Justin's concept called VIM has been transformational in how I think about success for myself and my business."

"In one of our working sessions, Justin helped me design and clarify a complete onboarding plan for a new salesperson, what I needed to do, what my team needed to do, and what critical tasks needed to be completed to do it successfully. This clarity allowed me to start hiring sales people this year instead of next year so I can grow revenue faster than I realized."

Rudolph Garrison Jr.,
Owner & Managing Partner of Cedar Oak Insurance

Between organizational and team changes, clarifying roles, and implementing a new CRM we've been making a massive impact.

"We just opened a third location and started focusing on ramping sales for that location. I've had many business coaches over the years, and Justin is the first to truly feel fully invested- like a partner in business success. When we made our Z Plan and figured out our North Star in the first couple weeks - everything changed on how I thought about the next 90 days of work - it was incredible. He is great at discovering my blind spots and helping me and my team take immediate action on issues and the right work to do for this next level of responsibility and growth."

"Our team has really come together and people are stepping up now that we have more clarity and focus on our North Star."

Juliann Gorman,
LMT and Owner of Sage Blossom Massage

I had deficiencies in sales and needed to grow in this area. In one session with Justin I gained new skills and new ways of thinking, enabling me to identify and execute valuable sales and income producing activities and clarify my message.

"This group has had a profound impact on my work and life in general. My messaging, website, networking and sales competence have all been greatly improved in a short period of time. For me, Justin's focus on what he calls Valued and Valuable has radically changed how I prioritize my activities by focusing on impact. I’m now quickly getting the right stuff done rather than working the same, ineffective way getting the same ineffective results."

"On a personal note, Justin simply gets it. He's generous with his insight, and it's readily apparent he is meant for this and loves doing it. My life is better for having found him."

Rick Handley,
Owner, Digital Self-Defense Alliance

Justin made such a difference in my business and my life. Everything is different now.

"I've been building my business for over a decade. As my business grew I felt like I wasn't growing with it. I often felt like an entrepreneurial idiot, worrying if I have what it takes to solve my problems and build the company I envisioned. I had tried other coaching type programs in the past in an attempt to overcome my perceived limitations, but they left me disappointed and scrambling to make up the cost. The Rapid Impact program not only gave me tangible tools and a repeatable process for solving problems and choosing the right next steps, but it restored my confidence. My dreams were not bigger than my ability, I was just missing some key skills and now that I have them, nothing can stop me.

Learning that the entire growth process of any business is identifying and overcoming problems was a huge insight. The problem purge process Justin taught me, and being able to apply it over and over again, has unlocked a new skill that is invaluable for all the new challenges I face as I grow into this next level of my business".

Rachel Tenpenny McGonigle, 
Holistic Grief Coach and Owner of The Grief Gal

I can finally see how to operationalize the shift I've been wanting for my business.

"I needed help seeing past my blind spots and knowing which levers to pull for my business. The workshop helped me and my team identify important challenges we were avoiding and create an action plan to address them. Their ability to synthesize my business and reflect it back to me made things click together in ways I didn’t realize I was missing before. Highly recommend this for anyone needing clarity and focus.".

"I've been building this business for more than 30 years and now I can see what this next stage should look like and where to put my energy. Justin helps me stay focused on the right work and not get bogged down."

Sarah Sears, 
Founder and Principal of S Design Inc.

My focus is on re-activating engagement in the workplace. This program helped me build my team and clarify my brand and message.

"I've been able to bring Groove Theory to many people over the years through keynote presentations and interactive trainings, but I needed help shifting to a business focused message for leaders who desire an engaged, unified and thriving workplace. Justin helped me get organized around my customer, my message, and even my book writing plans."

"Over the last 90 days, I hired an employee, brought in a marketing partner, completely rebuilt my website, and updated all my messaging to support my corporate leader target customer."

Bradley Rapier, 
Award winning choreographer, Founder of Groove Theory

90 days can make a massive difference in your business with the right insight and action

"We had what we thought was a very thorough planning process in place. It yielded results we loved, but we didn't realize that those results weren't truly pushing the business forward.After going through RocketLeap's process we had clarity around the primary challenges that were holding the business back, and the next steps to solving those problems."

"Walking away with the 30-60-90-Day Value Horizons gave us a clear and actionable plan to bring about substantial change in the bottom line for the business. 90 days can make a massive difference in your business with the right insight and action."

Chad Wright,
Founder and Coach, Forward Partners.

One of the highlights was seeing how our initial responses from the first meeting evolved into a comprehensive plan.

"Justin facilitated conversations that we likely wouldn't have had without his guidance, sparking meaningful discussions that pushed us to think critically about our processes and goals.."

"I left the experience feeling excited for future growth for our team and inspired by our collaboration and thoughtful dialogue!"

Emily Deal, 
Marketing, Forward Partners.

Invaluable for clarity and unity.

"I would recommend This to ANY size business in getting to that “next level”. 100% worth every bit of time, effort and money that we spent on it. We would do it again!

To any other business that is looking for clarity and unity, this is invaluable! What an incredible blessing they were to us in getting us “unstuck” and moving forward."

Sarah Hyde-Williams,
Co-Owner of Senior Living Advisors

We equip you and your teams to gain rapid clarity and drive tangible results based on Justin's battle-tested processes and systems.

Introducing

Justin McCullough

CEO of RocketLeap, 4x Fortune 500 Leader, and 3x Founder.
20 years turning vision into reality by helping business owners triple revenue, build high-performing teams, and create lasting impact. From startups to Fortune 500s, I've guided hundreds of leaders to break through barriers and scale their businesses using battle-tested frameworks that work.
  • Helped 500+ owners drive impact in months, not years
  • Mentored hundreds of leaders, managers and experts
  • Built multiple SaaS platforms and B2B solutions
  • Generated more than $1 Billion in new revenue

I help ambitious owners and leaders like you reclaim your vision, restore momentum, and create the breakthrough results you know your business is capable of achieving.

RocketLeap is Your Catalyst For Growth and Impact

We equip you and your teams to gain rapid clarity and drive tangible results based on Justin's battle-tested processes and systems.

Introducing

Justin McCullough

CEO of RocketLeap, 4x Fortune 500 Leader, and 3x Founder.
20 years turning vision into reality by helping business owners triple revenue, build high-performing teams, and create lasting impact. From startups to Fortune 500s, I've guided hundreds of leaders to break through barriers and scale their businesses using battle-tested frameworks that work.
  • Helped 500+ owners drive impact in months, not years
  • Mentored hundreds of leaders, managers and experts
  • Built multiple SaaS platforms and B2B solutions
  • Generated more than $1 Billion in new revenue

I help ambitious owners and leaders like you reclaim your vision, restore momentum, and create the breakthrough results you know your business is capable of achieving.

Book A Call With Justin